DIGITAL MARKETING TRAINING
Digital marketing is defined as a marketing approach that primarily relies on the internet to connect with the target audience through various digital media channels and platforms.
In this we will look at the concept of digital marketing, the key digital marketing channels, the best practices to ensure you succeed in your digital marketing efforts, and how digital marketing can benefit for your career.
Digital marketing is a vast discipline. You need to integrate digital marketing into your strategy piece by piece. Or if you are looking for quick results and are willing to spend a large sum of money, digital advertising is your go-to channel. If you’ve already implemented digital marketing, find how you can improve your current strategy. It all depends on your requirements, your resource pool, and budget. An average user consumes content via the television, computer, tablet, smartphone, radio, and other traditional media. This constant exposure to various types of media has led to information overload, further complicating the buyer’s journey. Apart from traditional marketing channels, such as television, newspapers, billboards, and so on, marketers use these digital channels to guide prospects through their purchase journey and keep in touch with their existing customers.
- Web Analytics
- Conversational AI
- Online PR
- Mobile Marketing
- Affiliate Marketing
- Social Media Marketing
- Email Marketing
- Digital Advertising
- Content Marketing
- Website
- Benefits of Digital Marketing for Businesses
Digital marketing combines the best of inbound and outbound marketing, i.e., push and pull strategies. Here are three key benefits of using digital marketing for business growth
- Website
- Measurability
- Sophisticated Targeting
- Refine on the Go
Training Duration
1 Month
- 2 - 3 hours training session from monday - friday